Category Archives: Advertising
AO:MediaNYC – Online advertising service providers
The first speaker in this session was Gurbaksh Chahal the CEO of Blue Lithium, an ad delivery/brokerage company that is pushing 10billion ads a month. Basically they’ve come up with an interesting algorithm that relies on immense amounts of data … Continue reading
Web and tv ad crossovers – smart move
This is actually a two-fer today. I was reading Jason Calacanis‘ blog, and saw this amazing new ad format being used on gawker.com today. This thing is 1000 pixels wide and 250px high. Now my first thought was, how the … Continue reading
Real life arbitrage
Arbitrage. For some reason I have been seeing this word a LOT lately in a number of different topics i read on. Its been cropping up in my daily SEO reading, online marketing reading, web2.0 reading, business, management, everything! (yes, … Continue reading
Real life arbitrage
Arbitrage. For some reason I have been seeing this word a LOT lately in a number of different topics i read on. Its been cropping up in my daily SEO reading, online marketing reading, web2.0 reading, business, management, everything! (yes, … Continue reading
CPM, CPC, CPA, and now RPM
So I was just reading along through my feed reader (Sage, the plugin for firefox), and noticed Jason Calacanis mentions getting his newest blog to 2M pageviews in 2 months (fantastic btw), but it made me wonder about revenues. Lets … Continue reading
CPM, CPC, CPA, and now RPM
So I was just reading along through my feed reader (Sage, the plugin for firefox), and noticed Jason Calacanis mentions getting his newest blog to 2M pageviews in 2 months (fantastic btw), but it made me wonder about revenues. Lets … Continue reading
