Brian Breslin on social media strategy
So I’ve been looking everywhere for info on ads that were served by time/impressions, like my HyCT idea (naming needs some work, I know), and realized I couldn’t find any that weren’t video ads, soooooo I built one: Twitbin. Twitbin’s ad system revolves around time viewed by individuals, not just views as in traditional CPM.
What [...]
For those of you who read this site, you might have noticed I’m a big pontificator on ads and models of ads. If it was up to me, some company would pay me $200k a year + stock to come up with cool new ideas for monetizing sites. If you have that job, or would [...]
So while surfing collegehumor today (so what if I’m not technically in college…) I saw this “super cool, edgy, extreme, 2.0″ ad (at least thats how I assume the agency that made it pitched it). I thought to myself, wow, wonder what this could be for? Is it for some awesome new contest? hmmm sadly [...]
Alot of hubub has been going around that youtube is going to start running preroll ads and sharing that revenue with the content producers. Some people are thinking the reason for doing this is to get the volume of content necessary to get advertisers interested in producing their own video ads. This [...]
The first speaker in this session was Gurbaksh Chahal the CEO of Blue Lithium, an ad delivery/brokerage company that is pushing 10billion ads a month. Basically they’ve come up with an interesting algorithm that relies on immense amounts of data mining to deliver demographic ads tied with behavior pattern analysis. Seems like a fairly [...]
This is actually a two-fer today. I was reading Jason Calacanis‘ blog, and saw this amazing new ad format being used on gawker.com today. This thing is 1000 pixels wide and 250px high. Now my first thought was, how the f- can someone pull off something this big? but seriously I really like this ad [...]
Arbitrage. For some reason I have been seeing this word a LOT lately in a number of different topics i read on. Its been cropping up in my daily SEO reading, online marketing reading, web2.0 reading, business, management, everything! (yes, I read a lot of stuff every day).
I guess I am late to the game, [...]
Arbitrage. For some reason I have been seeing this word a LOT lately in a number of different topics i read on. Its been cropping up in my daily SEO reading, online marketing reading, web2.0 reading, business, management, everything! (yes, I read a lot of stuff every day).
I guess I am late to the game, [...]
So I was just reading along through my feed reader (Sage, the plugin for firefox), and noticed Jason Calacanis mentions getting his newest blog to 2M pageviews in 2 months (fantastic btw), but it made me wonder about revenues. Lets say a site generates 2M pageviews, like styledash, has 9 ads on the page, and [...]
So I was just reading along through my feed reader (Sage, the plugin for firefox), and noticed Jason Calacanis mentions getting his newest blog to 2M pageviews in 2 months (fantastic btw), but it made me wonder about revenues. Lets say a site generates 2M pageviews, like styledash, has 9 ads on the page, and [...]
You are reading the home page of Brian Breslin, a web strategist from Miami, FL. I'm currently CEO of Infinimedia a multi national web consultancy specializing in social media and software development. [read more]