February 20, 2007 @ 3:19 pm - Filed under: Web 2.0 - Comments

There has been alot of buzz lately about openID, and rightfully so, its an interesting new project that has been years in the making.  For those of you not in the know, and I don’t blame you, OpenID is a decentralized login system for multiple sites and blogs. Essentially its a non-microsoft run passport system.

Right now I would say its about 6 months away from being something you should consider building your apps around, but not quite there yet.  The OpenID group needs to clarify and dumb down what they are trying to do.  Once the masses, or at least the techcrunch masses get wind of this, and all understand how to use it, then you should start looking at it with a watchful eye.  This is sort of a problem of the chicken and egg (everything is… i know, i know) do you spend the money developing for this before there is a critical enough mass of users? Do you wait?

The real reason I started writing this was because I think once this does gain critical momentum, it will be an interesting tool for smaller websites to use. I would put money on this right now, that if you were to implement this once its more widespread, you would increase your conversion rates of visitors to signups on your site.  Why? Because you are removing the friction associated with user signups. This day in age we are so overwhelmed by having to signup for yet another website, that removing that requirement is a welcome sight.

February 19, 2007 @ 3:55 pm - Filed under: Social - Comments

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February 16, 2007 @ 11:11 am - Filed under: Design - Comments

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February 15, 2007 @ 10:35 am - Filed under: Brian - Tags: Comments

So for those of you wondering where I've been the last 7 days, I was in Palo Alto for what amounted to 36 hours after getting stuck in Phoenix for 5 hours (thanks United! you rock...[insert sarcasm tag here]). then after spending a few seemingly profitable days in vegas (if you leave with what you came in with, and spent 3 days here, i consider that profit, I find out my flight is cancelled. no problem, I'll just get on the next flight, hmmmm. seems like the next flight is cancelled too! so here I am a full 28 hours after my first flight home still in vegas. Hopefully ... Continue reading

@ 5:11 am - Filed under: Site - Tags: Comments

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February 8, 2007 @ 1:45 pm - Filed under: Events - Comments

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February 6, 2007 @ 4:23 pm - Filed under: Development - Comments

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February 5, 2007 @ 1:39 pm - Filed under: Site - Comments

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Brian Breslin
You are reading the home page of Brian Breslin, a web strategist from Miami, FL. I'm currently CEO of Infinimedia, a multi national web consultancy specializing in social media. {read more}
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I just won an iPhone charger from at&t at #sxswPepsico refresh project #sxsw panel with @garyvee @adamostrowAt wemedia conference where I'm judging pitchit competition later. #wemediaTook my vibram five fingers out running tonight with @roder. More comfortable than I expected.
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